Die Photokina ist tot!

  Dear Mr. Krause,
 
We can join the imaging industry in looking back upon a successful, colourful and innovative era: 70 years of photokina in Cologne. Since 1950, for generations it has been the top address for photography, video and imaging. It indisputably ranks among the most positive and emotionally charged brands in the global trade fair world. 

This is precisely why it is an extremely difficult step for us to have to suspend implementation of photokina at the location in Cologne for the time being, in light of the continuing steep decline in the markets for imaging products and the increasingly heterogeneous needs of the different market segments.

Die Immer-Dabei-Kamera, das Handy, verdirbt der Fotoindustrie das Geschäft! Wir, die ernsthaften Fotografen, sind als Käufer ein zu kleiner Markt, als dass wir die Verluste auf der niederpreisigen Ebene ausgleichen könnten.

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